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Everything founders ask before, during, and after a raise

90 articles from TRM Tools’s publication, organized into the ten decisions founders actually face, each one pointing to the free tool that helps you work through it for your own company.

Topics

Fundraising readiness

Whether now is the right time to raise, and what investors expect to see before a first meeting.

Round size and runway

How much to raise, how long it needs to last, and what the number should be built from.

Valuation and dilution

How pre-money and post-money valuation work, and where ownership actually goes when a round closes.

SAFEs and terms

SAFEs, caps, discounts, and the term sheet language founders are expected to understand before signing.

Pitch deck

What belongs in a deck, what investors skim past, and where narratives usually lose the room.

Finding investors

Building a target list and knowing which investors are actually a fit before you reach out.

Outreach and follow-up

Cold emails, warm intros, and running a fundraising process without losing momentum.

Investor meetings

What actually happens in a first meeting, the questions to expect, and reading investor signals correctly.

Diligence and closing

Data rooms, due diligence timelines, and what happens between a term sheet and money in the bank.

From the publication

Read The Raise Memo

A daily note for founders raising capital—what investors notice, how conviction gets built, and what to do next.

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